A public artwork is to be commissioned for a new development, The Ribbon, in London’s Fitzrovia. The site occupies a prominent corner at the junction of Oxford Street and Wells Street. Oxford Street is a world famous shopping street.

A public artwork is to be commissioned for a new development, The Ribbon, in London’s Fitzrovia.

The site occupies a prominent corner at the junction of Oxford Street and Wells Street. Oxford Street is a world famous shopping street.

The Ribbon will see a new interpretation of a heritage location, with architectural details inspired by the history of the site.

It will feature 3 floors of retail space fronting Oxford Street, 7 floors of office space, a publicly accessible events space, a roof terrace and amenities.

Artwork Form

The new artwork will be on a facade on a passageway to the side of the building, known as ‘Adam & Eve Court’. This public work of art will be visible to general passersby as well as users of the building.

The artwork will be created to improve the appearance of the ventilation louvres.

This may take the form of:

1. A sculptural structure that is fixed to the curtain walling and covers the louvres, which still allows airflow
2. A specialist surface treatment design, such as painting or acid etching, that is applied either directly onto the louvres or onto fixed panel/s

Subcontractors and fabricators may be used for the production of the artwork. 

Submissions & How to Apply

Expressions of Interest should be submitted by latest Friday, 23rd May 2025. 

Early EOI are encouraged, as EOIs are reviewed continuously & artists may progress to Stage 2 immediately.

Timeline

By  Friday, 23rd May: Expressions of Interest must be received (you will receive a detailed information pack).

By Monday, 26th May 2025:  Initial Proposal Deadline

Shortlisted artist will be interviewed 30th May 2025 or early the following week.

The successful artist will then be appointed. June 2025 – September 2025: The artist will finalise their design and oversee production, including working with any fabricators.

They will be responsible for working with project teams to develop all artistic and technical aspects. October 2025 : Artwork installed on site

Artist Fees

The artist will be awarded an Artist Fee of between £15k – £20k, depending on their role in the production of the artwork. This will be agreed prior to their appointment. They will be awarded a separate production budget suitable for their proposal. 

Information about the Project 

Info pack for project: https://we.tl/t-BeDLz1z1J0